Summer of Cycling 

Joy Ride: Designing Trek
On View: April 14–August 5, 2018

From its humble beginning, handcrafting steel bike frames in a rural Wisconsin barn, to becoming one of the dominant players in a global multi-billion dollar cycling market, Joy Ride highlights Trek Bicycle’s Wisconsin heritage, design innovation, and dedication to making the world a more bike-friendly place.

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Bring Your Own Bike (BYOB)
Regular Museum Hours | April 14–August 5

Park your bike at MOWA, experience the Joy Ride: Designing Trek exhibition, ride the Eisenbahn State Trail, and explore the shops and restaurants of beautiful downtown West Bend. 

To celebrate the Joy Ride: Designing Trek exhibition, a collaboration of community partners present a summer of cycling featuring free events. Download the full free community event calendar.

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Bike Decorating and Family Ride
Saturday, May 26 | 7:30–1:00

Bike Friendly West Bend and MOWA team up to offer a special morning ride with an art project and lunch.

7:30–11:00 | Bike Decorating

Decorate your bike at the Bike Friendly West Bend booth at the Downtown West Bend Association Farmer’s Market. Bring your helmet to add some flair!

11:00–12:00 | Family Bike Ride
Meet at the MOWA parking lot for a family bike ride on the Eisenbahn State Trail. 

12:00–1:00 | Picnic Lunch
Bring your lunch for an outdoor picnic at MOWA.
Free Public Event | Bike-ins Welcome

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Bikes and Brews
Saturday, June 2 | 10:00–4:00

Hop on the bus for a road trip to Waterloo—the world headquarters of Trek Bicycle. Take a guided tour through the facility, view its historic collection, and pass through the design studio and Race Team Shop where every pro-athlete bike is built. Then travel to Lake Mills to explore Tyranena Brewing Company with a private guided brewery tour. Receive a commemorative pint glass filled to the brim with your favorite brew and enjoy lunch in the beer garden before the trek home. 

Register Online | $75 with Membership

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Design Your Own Art Bike
Friday, June 8 | 10:30–3:00

Have you ever wanted to create a custom bike frame?  Here’s your chance. Join Trek designer Kristina Bybee and artist Shane McAdams for this one-of-a-kind class. Using an unpainted Trek bike frame as your canvas, learn various painting techniques taught by each artist to create your own custom design. Hang your finished piece on the wall or complete it at a local bike shop to ride the streets in style!

$125 with Membership
Registration closes Friday, June 1

Image for Design Your Own Art BikeKristina Bybee, Kristina’s Madone, Opa!, 2008 (Reimagined 2018), Carbon fiber, aluminum, urethane paint with alcohol ink and vinyl, 2018

Bike Safety Clinic
Saturday, June 9 | 10:00–1:00

Join Aurora Health Care, Bike Friendly West Bend, Froedtert & the Medical College of Wisconsin, St. Joseph’s Hospital, Mountain Outfitters, Pedal Moraine, and Well Washington County for a family-friendly bike safety experience at MOWA. Bring your helmet and bike to learn tips and tricks for riding safely and fitting your gear. Then get creative and decorate your gear.

Free helmets for kids from Froedtert & the Medical College of Wisconsin (limited supplies)
Free Public Event | Bike-ins Welcome

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June Coffee Talk
Tuesday, June 12 | 10:30–11:30

BCycle is a bike share system that has revolutionized the way that people use public transportation.  Laura Andrews, BCycle communications manager, talks about this unique solution to the environmental, health, and transportation infrastructure challenges that face modern communities.  
Free with Membership | Walk-ins Welcome

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Trek Bikes Design Camp (Ages 10+)
June 20, 21, and 22 | 10:30–3:00

For the first two days of camp, students learn firsthand from Trek bicycle designers how to design bikes, helmets, jerseys, shoes, and more. On the final day of camp students load the bus to tour Trek’s world headquarters in Waterloo to see it all come together.

$150 with Membership
Bring a bag lunch | Parents are invited to chaperone
Registration closes Wednesday, June 13

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Movie at MOWA
Friday, June 22 | 8:30–10:00

Marcus Theatres and MOWA partner to bring you a FREE outdoor movie night. Enjoy Illumination's The Secret Life of Pets projected on the biggest wedgie in town. Bring friends, family, and something to sit on.

Rain Date: Saturday, June 23
Free Public Event | Bike-ins Welcome

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City of West Bend’s Fourth of July Parade
Wednesday, July 4, 2018

Get patriotic and decorate your bike for the City of West Bend’s Fourth of July Parade! Join Bike Friendly West Bend and MOWA to walk or bike the parade route. The parade ends at Regner Park with a celebration featuring live music, duck derby, splash pad, free root beer floats for kids, and fireworks!

8:30 | Meet at Badger Middle School
9:30 | Parade Begins

Free Public Event | Bike-ins Welcome

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Beer and Bike Ride
Saturday, August 4 | 10:30–2:30

Join Bike Friendly West Bend’s Jeff Puetz and curator Graeme Reid for a beer and bike adventure through the Kettle Moraine’s lush countryside. This 30-mile roundtrip ride will start at the museum and travel the Eisenbahn State Trail to the quaint villages of Kewaskum and Campbellsport. Refuel with a beer and break at each stop, including lunch on your own at Kewaskum’s Limping Coyote Mexican Bar and Grill.

Free Public Event | Meet at MOWA
For intermediate to advanced adult riders
Bring cash for snacks
Approximately 30 (very flat) miles

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